Mult Media to the Max (cue "Minority Report")

How much have we heard of late about multi-media marketing? While the long long list of available media (ripe and ready for your advertising messages) continues to morph and grow, there is no longer a limit to where, and how, and when, advertisers can reach you.

Sure, there is broadcast, direct mail, newspapers, public relations, trade shows, and even good old door-to-door sales. The new list now includes sides of vehicles, satellite broadcasting, airline magazines and boarding folders, cinema advertising and product placement, word-of-mouth advertising, samples, coupons, web sites, banner ads, podcasts, "head"vertising, "Street Teams" and almost anything else that occurs to a fertile mind. The competition is everywhere.

Trim Your Tweets

Great idea........... http://www.tr.im

It is a URL shortening service to prepare long URLs for use with status updates in social networks like http://twitter.com/ or http://identi.ca/

tr.im is better than the alternatives because it is designed, via a tr.im bookmarklet, to tr.im and tweet an URL to your network of choice in one quick step. You return to what you were doing, all without touching the mouse.
With tr.im, you never have to stop what you are doing to tweet a cool site or article again.

Why didn't I think of this?

RFP = Request for Practicality ???

The United States Postal Service is currently soliciting Requests for Proposals from communications agencies to provide communication services to the public, employees, and the media. The USPS proposal clearly states that the successful contractor must be able to handle crisis communications. Who says that no planning occurs at USPS?

Ever seen a Request For Proposal and still wonder what the customer or prospective customer really wants or means? If so, you’ll admire the detail of a bid from San Francisco’s Office of Contract Administration for mowing and brush clearing at the city’s Laguna Honda Hospital. Here are the specs verbatim:

“Clear brush, shrubs, plants, weeds from 22 acres of property
at Laguna Honda Hospital Blvd. Clearing must be performed
by goats and supervised by goatherders who will stay on site
with the goats to monitor cutting activity, moving fences, and
goats. This price to include all transportation, fencing, monitoring,
herders, and all other charges pertaining to proper care and
handling of these animals. The city to be held harmless for any
loss of goats, theft or otherwise. Open space, there are no
electrical fences or enclosures.”

Legal Eagles ???

Don't you need to know how to read and write in order to get a law degree???

A USA federal Judge recently reduced an attorney’s fee request from $180,000 to less than $26,000 after reading a three-page document from the lawyer that was full of misspellings and other errors. Among the misspellings: “Ubited States,” “attoreys,” “plaintf,” and
“reasonbale.” The lawyer argued that he forgot to use spell-checking software.

The Best Lawsuit Ever !!!
One Senior partner at one of America’s largest law firms is threatening the ultimate law suit. It would be based on the contention that “being male” is a legally-recognized disability. Men have a shorter life expectancy than women and have a testosterone level that predisposes them to more aggressive behavior, or so the argument goes.