You'd think that the folks who have to approve (and pay for) all these local TV commercials, would take a vested interest in how their ads come across. Here are some of the "Dont''s" I just can't tolerate in low budget, local TV commercials......
Don't Yell At Me
Don't Have Your Spokesperson Read a Script
Don't Splash The Screen With Super Bright Colors
Don't Repeat Your Phone # More Than Twice
Don't Put In A Kid, Just Because..........
Don't Put In A Puppy, Just Because...........
Don't Use The Local Weather Guy / Girl
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