Wednesday, July 29, 2009

"Mad Men" Yourself

A&E has developed a special website that allows you to make your own "Mad Men" doppleganger. It's fun to "Be sleek, be stylish, be yourself".

Kick around and see for yourself.

See it all at: http://www.amctv.com/originals/madmen/madmenyourself/


2nd Annual Canadian Cheese Rolling Festival is back

Baseball fields, basketball courts and roller hockey rinks in Canada are empty, because the 2nd Annual Canadian Cheese Rolling Festival is back. And it looks like fun. The Dairy Farmers of Canada are supporting the Aug. 15 event with a cinema spot, transit shelter and newspaper ads and interactive mirror clings. The winner snags an 11-pound wheel of Cracked Pepper Verdelait cheese and Whistler Winter season passes for two. The cinema spot opens with sporting equipment left at athletic courts and fields. Everyone is too busy participating in the cheese rolling festival to do much else. Snippets of last year's participants running and falling downhill, chasing a cheese wheel, close out the ad, seen here. I wonder what they call the person who lets the cheese roll downhill? The cheese cutter? Print ads, seen here, here and here, resemble athletic trading cards, showing participants in motion and the winner savoring his prize. See a picture of a mirror cling in action, here. TAXI Vancouver created the campaign and M2 handled the media buy.

Taken straight from: http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=110726

Monday, July 6, 2009

Made in America ?!&$+*&

It's only a tee shirt.

J.C. Penney's "Made in America" tee shirt got some coverage over the Memorial Day weekend, some covergae called to question their intent. They ran ads for a T-shirt with "American Made" printed boldy across the front. Joe Allen, 78, a retired apparel maker from Dallas, bought a few. Allen, who has a story worth hearing himself.....was happy that an American etailer was actively promoting domestically produced apparel. Until he learned that the actial shirt was made in Mexico (from U.S. fabric). "I made a bit of a scene," he said. The he swug in to action. Contacting the Alliance for American Manufacturing, to complain that the T-shirt's slogan was "deceptive." JC Penney replied: "American Made" refers to "the actual person wearing the shirt," "not to the manufacturing of the merchandise." J.C. Penney is committed to selling the shirts throughout the summer. The line, it says, is "intended to evoke our American lifestyle and pride in being American."


—Brian Burnsed
See the whole story at www.businessweek.com

Saturday, July 4, 2009

Consumerist presents Top 10 Ironic Ads.......




Celebrate America today ---- and the fact that as recently as the 1980's, bad ads were getting produced relatively easily for products that were probably best left not advertised.

Safe to say that there was far less scrutiny over what and how ytou could advertise back then.ds.

At one time you could actually buy barbiturates for your baby, (after wrapping them up in DuPont's cellophane) hey, after all it really was "The cheapest specific for the relief of coughs". Or you could get some heroin from the good folks at Bayer or see how Dutch Boy could help you cover your home in LEAD PAINT !!!!

Who says it doesn't pay to advertise? Take a closer look at what The Consumerist calls "The Top 10 Ironic Ads From History".

And hey, let's be careful out there.